14 Feb 2011

The Rise of Real World Interaction

The lines between real and virtual, between old and new media, and between technology and biology are ever more blurred as consumers seamlessly adopt new technologies and move from channel to channel to transact and interact as part of their everyday lives.

Posted by cloud in Cloud Speak, 2 Comments Tagged brands, consumers, digital, live, location, mobile, multi-channel, multi-platform, post-digital, real world interaction, real-time, smartphones, social

21 Jan 2011

2011 Predictions

Our top ten predictions for what 2011 will bring, the impact this will have on consumer behaviour and how brands should respond to these trends.