21 Feb 2011
Share The Moment Or It’s Lost
The new big thing in live/real time content is mobile photo sharing. Is this a good thing? Should we be panicking about privacy, or embracing the benefits of this trend?
Continue Reading...17 Feb 2011
Back To The Shops: Social Shopping Hits the Real World
The retail landscape is changing. Digital is entering the high street, allowing people to be social while they shop. But what does this mean for consumers, and for brands?
Continue Reading...Posted by cloud in Cloud Speak, Uncategorized, 2 Comments Tagged digital, ecommerce, experience, m-commerce, mobile, multi-channel, online, purchase, real world interaction, shopping, social
14 Feb 2011
The Rise of Real World Interaction
The lines between real and virtual, between old and new media, and between technology and biology are ever more blurred as consumers seamlessly adopt new technologies and move from channel to channel to transact and interact as part of their everyday lives.
Continue Reading...Posted by cloud in Cloud Speak, 2 Comments Tagged brands, consumers, digital, live, location, mobile, multi-channel, multi-platform, post-digital, real world interaction, real-time, smartphones, social
17 Dec 2010
Reality Checklist 2010
A roundup of our favourite campaigns, innovations, products, apps and ideas in real world interaction and digital this year.
Continue Reading...Posted by cloud in Cloud Speak, 3 Comments Tagged 3D, ARG, campaigns, deals, digital, favourite, foursquare, gaming, ideas, location, real world interaction, real-time, roundup, social media, virtual reality
