18 Dec 2012
Walmart and Facebook Win on Mobile Strategy
A new mobile advertising strategy over Thanksgiving saw Walmart’s sales, fan numbers and engagement soar on the social network.
Continue Reading...18 Oct 2012
Pinterest Holds Major Promise for Brands
A new study has revealed that Pinterest is more effective than Facebook for brands, on several core metrics
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged facebook, pinterest, social media
12 Oct 2012
Weekly Roundup
Our Weekly Round Up featuring augmented reality, digital out of home, mobile stats, ice skating and facebook mischief
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, facebook, mobile, mobile commerce
08 Oct 2012
A Fix for Facebook?
With user and investor confidence at an all time low, Facebook looks to real-time advertising to create revenue without further hurting the user experience.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged e-commerce, facebook, real-time, real-time advertising
17 Sep 2012
Weekly Roundup
This week has given us some great creative work and insights collaborating innovative ideas with new technology and story telling.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, data visualisation, facebook, live data, mobile commerce, real time marketing, social media
05 Sep 2012
Facebook’s Mobile Boom
Latest statistics show that there are 55 million more mobile Facebook users today than there were four months ago.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged apps, facebook, mobile, smartphones
31 Aug 2012
Weekly Newsletter
A round up of insights, innovations and interesting campaigns in digital out-of-home, mobile and real-time marketing
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, data visualisation, facebook, live data, location-based marketing, mobile, real time marketing, real world interaction, retail, smartphones, social media
12 Jul 2012
Back to Basics
Real World Campaigns: Brands are increasingly creating campaigns that engage everyday people in the real world.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged advertising, brands, campaigns, community, digital, engaging consumers, experiential, facebook, live, location, location-based marketing, real world interaction, social media
06 Oct 2011
Road-Testing the New Facebook Timeline
Though not yet officially launched, Facebook’s new Timeline already has 1.1 million users. Reactions have been mixed and so we decided to take a look for ourselves to see what the new feature could offer.
Continue Reading...Posted by cloud in Cloud Speak, 8 Comments Tagged facebook, interaction, likes, marketing, road-test, social media, timeline
08 Sep 2011
How much is a ‘like’ really worth?
Brands today are caught up in a race for ‘likes’ but why and what is the real value of a ‘like’?
Continue Reading...Posted by cloud in Cloud Speak, Uncategorized, 8 Comments Tagged content, eCRM, facebook, innovation, like, likes, loyalty, sharing, viral
