08 Jan 2013
Predicting The Future Of Technology (And Why We Get It Wrong)
Every now and then something comes along and changes the game forever. Welcome to the world of convergence technology and paradigm shifts.
Continue Reading...26 Oct 2012
Weekly Roundup
Honest logos, tweets and chirps, delicious infographics and the week’s best campaigns in digital out-of-home and augmented reality.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, data visualisation, DOOH, live data, mobile commerce, real world interaction, real-time, smartphones, social media, social shopping
20 Sep 2012
Smartphones Influence In-Store Retail Sales
UK shoppers are using mobile devices in store to aid purchases expected to total £15bn in 2012.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged mobile, mobile commerce, smartphones, social shopping
05 Sep 2012
Facebook’s Mobile Boom
Latest statistics show that there are 55 million more mobile Facebook users today than there were four months ago.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged apps, facebook, mobile, smartphones
31 Aug 2012
Our Future with Augmented Reality
More than 2.5 billion augmented reality apps per year will be installed on mobile phones. More AR insights and the brands that are using it well today.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, mobile, smartphones
31 Aug 2012
Weekly Newsletter
A round up of insights, innovations and interesting campaigns in digital out-of-home, mobile and real-time marketing
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged augmented reality, data visualisation, facebook, live data, location-based marketing, mobile, real time marketing, real world interaction, retail, smartphones, social media
30 Aug 2012
Placed: Redefining Mobile Web Analytics
Using location data from smartphones, Placed can show the exact locations of consumers when they’re browsing websites, providing valuable data for advertisers.
Continue Reading...Posted by cloud in Cloud Speak, 0 Comments Tagged location, location-based marketing, mobile, mobile marketing, smartphones
07 Mar 2011
The Experience Doesn’t Live Up To The Hype
With all the buzz and excitement about digital innovation in the retail world, we decided to go and see for ourselves whether shops are embracing their potential.
Continue Reading...Posted by cloud in Cloud Speak, 9 Comments Tagged apps, customer service, digital signage, internet, mobile, retail, scanners, shopping, smartphones, social media, social shopping
14 Feb 2011
The Rise of Real World Interaction
The lines between real and virtual, between old and new media, and between technology and biology are ever more blurred as consumers seamlessly adopt new technologies and move from channel to channel to transact and interact as part of their everyday lives.
Continue Reading...Posted by cloud in Cloud Speak, 8 Comments Tagged brands, consumers, digital, live, location, mobile, multi-channel, multi-platform, post-digital, real world interaction, real-time, smartphones, social
