Real time marketing for retail
We help you realise the potential
We are a proximity and real-time marketing specialist that bridges the world of brand and shopper marketing using automation and data to help solve the biggest problem on the high street today, footfall.
Making it happen
The StoreBoost platform enables retailers and brands to advertise on DOOH media to potential customers in proximity to their store when footfall is low – driving footfall and sales.
Your ads are delivered programmatically which means you can set your media budget and control your spend in the platform. You can show your ads for a few hours or a few weeks - it’s up to you.
Dynamic content campaigns
We use data in creative ways to deliver more relevant and contextual advertising - proven to be more effective.
Using dynamic content optimisation in your creative delivers greater impact for your DOOH campaigns.
We specialise in high density shopping environments with significant dwell time to maximise the opportunity for advertisers and retailers to influence consumer behaviour.
Data enables us to optimise media and messaging hyper locally and to be relevant to the consumer mindset and audiences that are there right now.
Who can benefit?
We work closely with retailers to make it easy for them to access proximity media and generate cost effective promotions that will help drive their bottom line at the times they really need it.
Most retailers don’t have the resource for marketing so it’s essential that tech makes it effortless and automated. Campaigns can be managed locally or centrally and overseen by our team to ensure they run to plan.
We help brands work with retailers linking their shopper marketing activity with their brand advertising in proximity as often these are very separate initiatives.
We introduce brands (suppliers) who can often provide cost neutral footfall driven marketing to their retailers.
We work with landlords and media owners
to ensure that the retailers get access to the media near their stores at the best rates possible.
We help landlords support their tenants at difficult times. This is particularly relevant as physical retail recovers from CV-19 and the accelerated trend towards online for transactions.
“The Cloud and Compass helped us run a successful test of proximity based real time marketing, triggering dynamic advertising near our restaurants and measuring the uplift in footfall in real time”.
Soco Nunez de Cela - Head of Brand and Marketing Communications, Burger King UK
Nespresso used StoreBoost to deliver a dynamic campaign at Westfield and achieved a +40.5% increase in sales of their Vertuo coffee machines and coffee capsules.
Costa Coffee wanted to drive customer visits to their Westfield Stratford stores outside of peak lunchtime and afternoon and saw a +7% uplift in footfall.