advertising for retailers
Shoppers visiting retail environments such as malls, airports and the high street are targeted with proximity advertising that is rarely relevant to their trip or represents the local stores. Local retailers have a need to advertise in the moment to shoppers with a purchasing mindset at an affordable cost.
StoreBoost meets this need by breaking down the barrier to entry of proximity advertising by providing an affordable real-time solution.
What is StoreBoost
The StoreBoost platform enables retailers and brands to advertise to potential customers in proximity to their store when footfall is low – driving footfall and sales.
The platform has been built to help retailers leverage the proximity DOOH media inventory to drive brand awareness and footfall - at a low cost.
Every retailer from small boutiques to major brands can utilise StoreBoost to raise awareness of their store and engage with potential customers.
Designed for retailers
Fully automated end-to-end
Programmatic and guaranteed media buy
Analytics and attribution
You control your media spend
How it works
The platform measures footfall in your store via our digital doorman product to enable real- time optimisation of media buying and creative delivery.
Your ads are delivered programmatically which means you can set your media budget and control your spend in the platform.
You can show your ads for a few hours or a few weeks - it’s up to you.
How StoreBoost can help
Engage customers when footfall is low
Advertise when your store footfall is low but it's busy in the mall or high street nearby.
Tell customers when new stock is in
Stock just arrived in store? Let customers nearby know.
Tell customers there is no queue time
Let customers nearby know it’s a good time to visit if they want to talk to staff or demo products.
Having an in-store event? Run your advertising on the day to raise awareness to customers.
Build store and brand visibility
Build brand awareness and shopper intent. Communicate to customers your location and how to get to your store.
Optimise when you advertise
Got media booked but it’s started to rain? Turn your media off to save money when there are no customers nearby.
Who can benefit?
StoreBoost can help any retailer that needs support in boosting footfall. StoreBoost has been designed for easy set-up and managed by anyone with only a basic level of technical knowledge.
Brands can benefit as big or small suppliers by working closely with their retail partners to help drive footfall at key moments.
StoreBoost helps landlords support their retailers, enabling them to access their media automatically and prove its value.
Busaba used StoreBoost to drive customer visits to their Westfield London restaurant
and saw +23.5% increase in sales.
Costa Coffee wanted to drive customer visits to their Westfield Stratford stores outside of peak lunchtime and afternoon and saw a +7% uplift in footfall.
Using real-time occupancy data from the store, Aspinal was able to activate pre-set digital ads in Westfield when footfall was low based on a pre-set media budget.